The largest Arabic search market in the Gulf rewards pages written the way Saudis search.
SEO expert for Saudi Arabia: Nour Aldein Tleti
I deliver SEO and GEO for businesses in Saudi Arabia remotely from Dubai. Saudi search is Arabic-first, uses Saudi wording that differs from Levantine or Egyptian Arabic, and splits by city: Riyadh, Jeddah, Dammam and Khobar behave like different markets. I write Arabic content natively, build the technical side myself, and work with the Saudi working week.
What does an SEO expert need to know about Saudi Arabia?
Saudi SEO is Arabic-first and city-specific. It needs Saudi vocabulary in content, separate pages for Riyadh, Jeddah and the Eastern Province where you really serve them, strong Google Maps profiles, and compliance in regulated sectors such as healthcare and real estate. Many stores run on Saudi platforms like Salla and Zid, which have their own SEO limits. Nour Aldein Tleti delivers Saudi SEO and GEO remotely from Dubai, writing Arabic natively and implementing the technical work himself.
Key facts
- Who
- Nour Aldein Tleti, founder of ONE DIGITAL (Dubai, with a branch in Hama, Syria) and Head of Digital Transformation & IT at Creative Arts Group, Dubai, since 2024.
- In SEO and marketing since
- 2021: SEO, GEO, Google Ads, Meta Ads, conversion tracking and website builds.
- Markets worked in
- UAE (Dubai, Sharjah, Abu Dhabi, Al Ain), Oman, Iraq, Turkey, the United Kingdom, Europe, the USA (New Jersey) and Syria.
- Languages
- Arabic and English, with Arabic content written for how Gulf and Levantine customers actually search.
- Education
- Bachelor’s in Software Engineering (Syrian Virtual University) and B.Sc. in Economics, Finance & Banking (Hama University).
- Experience
- In IT and systems since 2018, including nearly five years with the UN World Food Programme in Hama, then digital solutions and e-commerce in Dubai.
- Training
- Google, SEO and Meta courses on Coursera; User Experience Design (Edraak).
- Delivery
- Remote from Dubai with online meetings. No Saudi office is claimed.
- Working hours
- Saudi Arabia is UTC+3 and works Sunday to Thursday; meetings run Monday to Thursday, WhatsApp any day.
What makes SEO in Saudi Arabia different
- Arabic first, Saudi wording
- Saudis search with their own words and spellings. Content written in Levantine or translated Arabic misses real queries.
- Cities are separate markets
- Riyadh, Jeddah, Dammam, Khobar, Makkah and Madinah differ in demand, dialect and competition.
- Salla and Zid stores
- Many Saudi e-commerce brands use Salla or Zid. Their URL, template and schema limits need specific workarounds.
- Snapchat and TikTok culture
- Discovery often starts on social platforms, then moves to Google to compare, check reviews and find the location.
- Regulated sectors
- Health advertising follows Ministry of Health and SFDA rules, and property ads need an advertising licence from the Real Estate General Authority.
- Vision 2030 growth
- Tourism, entertainment, healthcare and new regional headquarters are creating fresh search demand every year.
What I do for Saudi businesses
- Saudi Arabic content
- Service pages, FAQs and guides written with Saudi search terms.
- City and local SEO
- Google Business Profiles and city or district pages where you genuinely operate.
- E-commerce SEO
- Product and category structure, schema and speed on Salla, Zid, Shopify or custom stores.
- B2B and corporate SEO
- Bilingual capability pages for companies selling to Saudi enterprises and government entities.
- Technical SEO
- Indexation, Core Web Vitals, hreflang and migrations, done directly.
- GEO
- Making your brand clear to AI assistants answering in Arabic and English.
Saudi Arabic vs general Arabic in SEO
| What people mean | Common Saudi phrasing | Why it matters |
|---|---|---|
| “I want…” | أبغى / أبي | Conversational and voice searches use local phrasing |
| “What is the best…” | وش أفضل… | AI and voice queries reflect how people speak |
| “Near me” | قريب مني | Local intent that triggers Google Maps |
| “Price of…” | كم سعر… / بكم… | Price intent pages should answer clearly |
| City focus | في الرياض / في جدة / بالخبر | City pages must match where you actually serve |
Clients and projects
Clients named with their permission. Results are published only when measured and approved.
- Al Jawharah Stationery, Oman
- Wholesale distribution ERP with head-office, sales-rep and merchant portals.
- Manhal Medical Center, Dubai
- Bilingual website rebuild built for SEO and AI search, Google Ads for UK patients and a UK patient communication playbook.
- Creative Arts Group, Dubai (Creative Arts Aesthetic & Dental, Jumeirah 3)
- Nour has led digital transformation and IT for the group, owned by Basem Tobji, since 2024: Google Ads restructure, GTM and GA4 conversion tracking, and bilingual treatment landing pages.
- Al Shalabi Telecom, Syria
- Electronics shopping app (Flutter) with device comparison, an AI shopping assistant and an admin panel.
- onedigitalco.com
- This website: more than 900 bilingual pages with structured data, hreflang, llms.txt and IndexNow, built and optimised in-house.
How I work
- 01
1. Audit
Technical crawl, indexation, Google Business Profile, competitors and how AI assistants currently describe your business.
- 02
2. Search map
Every service and location mapped to one page and one intent, in English and Arabic, so pages don’t compete with each other.
- 03
3. Fix and build
Technical fixes, page rewrites, schema, internal links and new pages where real demand exists.
- 04
4. Authority
Reviews, citations, client and partner mentions, and digital PR that search engines and AI models trust.
- 05
5. Measure
Search Console, GA4 and call/WhatsApp tracking, reported monthly in plain language.
Related pages
Case studies
SEO expert in the Gulf and Iraq
Frequently asked questions
Who is a good SEO expert for Saudi Arabia?
One who writes Saudi Arabic, understands city-level demand and regulated sectors, and can fix technical issues. Nour Aldein Tleti delivers Saudi SEO and GEO remotely from Dubai.
Do you have an office in Saudi Arabia?
No. I serve Saudi clients remotely from Dubai, with visits by arrangement.
Do you have Saudi clients?
My named clients are in the UAE, Oman and Syria. I can show how the same methods apply to your Saudi business in a free audit.
How much does SEO cost in Saudi Arabia?
It depends on cities, pages, languages and competition. I quote after a free audit.
How long does SEO take in Saudi Arabia?
Local and technical improvements can show in weeks; competitive Arabic keywords usually need three to six months or more.
Is Arabic SEO different for Saudi Arabia?
Yes. Saudi wording and spelling differ from Levantine and Egyptian Arabic, so content should be written for Saudi searchers.
Can you do SEO for a Salla or Zid store?
Yes, within each platform’s limits: categories, product content, titles, descriptions, images and internal links, plus workarounds for schema where possible.
Should I have separate pages for Riyadh and Jeddah?
Only if you genuinely serve both, and only with real local details. Otherwise one strong national page is better.
Can you help my clinic in Saudi Arabia?
Yes, with doctor and treatment pages, Google profile optimisation and content that respects Ministry of Health and SFDA rules.
Can you do real estate SEO in Saudi Arabia?
Yes, with project and district pages, while making sure ads and listings follow Real Estate General Authority licensing.
Do Saudis use Google or social media to find businesses?
Both. Discovery often starts on Snapchat, TikTok or Instagram, then customers check Google and Maps before contacting you.
Do you do GEO for Saudi brands?
Yes. AI assistants answer in Arabic, and clear Saudi Arabic pages with structured data have a strong chance to be cited.
Can you help foreign companies entering Saudi Arabia?
Yes, with bilingual sites, Arabic content and B2B pages aimed at Saudi decision-makers.
Do you run Google Ads in Saudi Arabia?
Yes, with city-level targeting and Arabic ads, alongside SEO.
How do I start?
Send your website on WhatsApp (+971 58 996 9118) and tell me which Saudi cities matter most.
Keep exploring
- SEO expert for Riyadh: Nour Aldein TletiThe capital’s search is corporate, bilingual and district by district.
- SEO expert for Jeddah: Nour Aldein TletiA Red Sea trading city and the gateway to Makkah, with search to match.
- GEO expert in Dubai: be the business AI assistants recommendCustomers now ask ChatGPT who to call. GEO decides whether your name is in the answer.
- SEO services in DubaiIf Google understands your competitors better than your business, they have the advantage.
- SEO expert for companies: B2B and corporate SEOMost company websites are brochures. Buyers are searching for answers.
Grow your business in Saudi search
Send your website and target cities. I’ll show how you appear in Saudi Arabic search and what to fix first.
WhatsApp Nour Aldein TletiCall +971 58 996 9118
Discuss your project with ONE DIGITAL
