Real projects, described honestly.
Selected work
A selection of websites, clinic growth systems and ERP builds. Clients are named where they have approved it, others are described by sector and city, and results are published only when verified and approved.

Projects
- Creative Arts Aesthetic & Dental: a growth system for a Jumeirah clinicCreative Arts Group (owner: Basem Tobji) — Aesthetic & Dental, Jumeirah 3, DubaiFrom scattered campaigns to one measurable path from search to booking.
- Manhal Medical Center: bilingual website and UK patient campaignsManhal Medical Center, multi-specialty, DubaiA fast, search-first website the clinic team can update themselves.
- Dr. Moaiyad Pacha: an airway-first orthodontic website, plus a UK siteDr. Moaiyad Pacha, orthodontist — Dubai and UKEvery treatment answers its own questions, and every page lets the patient book.
- An immersive website for a luxury lighting and interior design studioArchitectural lighting & interior design studio, DubaiA lighting brand has to be shown in light.
- A story-led Arabic website for a charitable foundationCharitable foundation, SyriaImpact has to be told as stories, with the right picture beside every sentence.
- Creative Arts dental laboratory: ERP rebuild and websiteCreative Arts Group dental laboratory, UAEIn a lab, every crown is a recipe and every material has an owner.
- Al Jawharah Stationery: one app for admin, sales reps, merchants and catalogueAl Jawharah Stationery, wholesale distribution, OmanFour kinds of users, one source of truth.
- Al Shalabi Telecom: an electronics shopping app for SyriaAl Shalabi Telecom, electronics retail, SyriaElectronics buyers compare before they buy. The app had to make comparing the core experience.
- An offline-first classifieds platform for SyriaClassifieds marketplace, SyriaBuilt for Syrian reality: Syrian numbers, WhatsApp contact, local payment methods and weak connectivity.
- An ERP and cloud accounting platform for the Syrian marketERP & cloud accounting, SyriaSyrian accounting needs two currencies, local invoicing rules and offices that partner agencies can white-label.
- A brand identity for a clear aligner companyDental / clear alignersThe mark had to show teeth and an aligner clearly, feel premium and never look AI-generated.
- Sara Pharmacy: a full website and online store with more than 4,000 productsSara Pharmacy — pharmacy website and online storeA pharmacy catalogue only works online when customers find the right product fast and pay without friction.
- Nuqta Medical Center: a medical center serving Dubai and SharjahNuqta Medical Center — medical center, Dubai and SharjahTwo emirates means two sets of local searches and one patient experience.
- Dr. Kenan: a website for a dental practice in DubaiDr. Kenan — dental practice, DubaiPatients choose a dentist they trust before they ever sit in the chair.
- Dr. Jihad Okba: digital presence for a urology and men’s health specialist in SyriaDr. Jihad Okba — urology and men’s health, SyriaSensitive specialties need discreet, factual content and private ways to get in touch.
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