Most failed digital projects were the right tool at the wrong time.
Digital strategy and business consulting in Syria
ONE DIGITAL advises Syrian companies on what to digitise, in what order and why: a roadmap that connects operations, systems, marketing and financial reporting, led by a software engineer and a financial analyst with banking and accounting expertise.
What does digital strategy consulting include?
A review of how the business operates and makes money, the gaps that cost the most, and a phased roadmap covering processes, systems, marketing and reporting, with budgets, responsibilities and measures for each phase. It ends with decisions, not a slide deck.
Why companies need a strategy first
- Projects in the wrong order
- A website before the business can answer enquiries, or an ERP before data is clean.
- Spending without measures
- No agreed definition of success.
- Finance left out
- Systems chosen without understanding costing, cash flow and reporting needs.
How we consult
- Business and process review
- How money and work actually flow through the company.
- Prioritised roadmap
- Phases ranked by impact, cost and dependency.
- Finance-aware decisions
- Each step tied to measurable financial or operational results.
Deliverables
- Current-state assessment
- Gap analysis
- Phased digital roadmap
- Budget and resource plan
- KPIs per phase
- Executive presentation
How we work with companies in Syria
Remote-first from Dubai, with a production team on the ground in Syria. Arabic and English, on WhatsApp, video calls or in person for shoots.
- 01
Discovery
A short call to understand the business, the market it sells to and what is not working today.
- 02
Audit and plan
We review what already exists, then propose a scoped plan with priorities, timeline and responsibilities.
- 03
Build and launch
Configuration, development, content or campaigns, delivered in stages you can review.
- 04
Train and hand over
Your team learns to run it. Documentation in Arabic where needed.
- 05
Measure and improve
Results are reviewed against the goals agreed at the start, then the plan is adjusted.
Frequently asked questions
Who leads the consulting?
Nour Aldein Tleti (software engineering and digital transformation) and Dr. Alaa Khoury (economics, banking, accounting and financial analysis).
Do we have to implement with you?
No. The roadmap is yours; many clients then implement phases with us.
How long does it take?
Usually a few weeks, depending on company size and access to information.
Keep exploring
- Digital transformation company for businesses in SyriaMost Syrian companies are not short of effort. They are short of one system that ties the effort together.
- Technology and IT solutions company for businesses in SyriaBuying software is easy. Making five systems work as one is the technology job.
- Dr. Alaa Khoury: financial systems and Odoo accounting consultantPhD-level expertise in economics, banking and accounting. Financial analyst. Business and financial systems specialist.
- Nour Aldein Tleti: SEO, GEO and healthcare marketing expert in DubaiSEO and GEO expert for clinics, healthcare marketing strategist and software engineer. In SEO and marketing since 2021.
- Digital transformation strategy and roadmap for Syrian organisationsA strategy says why and where. A roadmap says what comes first, what comes next and when.
- Digital maturity assessment for Syrian companies and institutionsYou can’t plan a route until you know where you’re standing.
Decide before you spend
Book a strategy session with the founders.
WhatsApp Nour Aldein TletiCall +971 58 996 9118WhatsApp Syria branch +963 936 503 899
Discuss your project with ONE DIGITAL
